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Spotlight-blackInnovations in Trading and Technology (more stories)

25 July 2011

A New Weather Pattern: Clouds Equal Floods of Sunshine

Seems everything is clouds, clouds, clouds these days. But Rowady says enjoy these new weather patterns in financial markets because they're a welcome counterbalance to regulatory and economic storms.

I am a contrarian by nature. Call it bull headedness. A perverse need to test my pain thresholds. Or, just plain stupidity.

When it comes to the herd, I tend to run the other way – either literally or, at least, in my line of thinking. Things that become overexposed or overhyped, like English-cut suits with that monstrous flap of fabric in the back, the Kardashians, and – yes – even the co-dependence-inducing inanity of the Twittosphere, tend to turn me off.  (OK, full disclosure: I begrudgingly joined Twitter last week.)

The “cloud” has been at risk of falling into this category. My inbox is littered with messages touting the latest and greatest cloud-based offerings. If my email archives could talk, I am convinced they would sound like a flock of myna birds: “Cloud! Cloud! Cloud! Cloud!” Even sitting here on the plane, what do I find first when I open my latest issue of Wall Street & Technology? A story about clouds, of course.  However, while the drumbeat of cloud stories is verging on the deafening, I must make an exception here.

Recently, I had the good fortune to moderate a panel discussion at the Bloomberg Enterprise IT Forum on “cloud-based transformation in financial markets.” (The type of thing that is an awesome perk of my job at TABB Group.) With the help of five wicked smaat executives from the likes of Cisco, Google, HP, IBM and Equinix, I was reminded of just how important cloud-based solutions are in the evolution of technology in global financial markets.

First, accessing cloud-based offerings will ultimately drive down infrastructure and data management costs through optimized resource allocations. Bottom line will be a fatter bottom line.

Moreover, the cloud concept delivers something technology-dependent trading firms desperately need: future proofing. With the pace of technical change rampant in financial firms, the operational risks associated with the constant upgrading of this, that and the other are far greater than most of us appreciate. By migrating technical infrastructure to a more managed framework – with combinations of private and public clouds – trading firms have a shot at muffling the break-neck pace of technology migration and upgrades.

Second, and much more importantly for the long term, bringing managed infrastructure into the mix is synonymous with the concept of infrastructure-on-demand (IOD). As the ease of accessing IOD increases, watch out for a flood of innovation. Having eliminated the lags, expenses and headaches of implementing the platform on which new services, solutions and features will stand means that new innovations can be pushed out customers much more quickly, easily and cheaply. This goes for internal functionality as well. New strategies, risk analytics and reporting will be among the litany of capabilities that will be enjoyed internally by trading firms as IOD evolves from exception to rule.

Now the main drawback from the coming wave of innovation will be felt by end users as they attempt to sift through this growing arsenal of features and functionality; a challenge that represents both blessing and curse. With oncoming clouds will also come a flood of oncoming sunshine.

Enjoy these new weather patterns in financial markets. They will be a welcome – and necessary – counterbalance to regulatory and economic storms brewing in all corners of the globe.  Oh, and don’t forget the sunscreen.

Spotlight-white-trans For more stories in the Innovations in Trading and Technology Spotlight Series click here.

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